Customers, and guests can inquire about any given hotel before they make their reservation. By surfing travel sites, potential clients read comments posted by other guests. While some hotels consistently fair well, drawing positive feedback and good reviews. Other hotels, however, are negatiely viewed

Complains are always expected. However, when guests leave recurring negative comments in the reviews, in such cases something needs to be done and the issue often comes back to the Hotel Management team.

Effective Management

Great hotels are not necessarily rated by stars. Even hotels with fewer amenities and older structures can draw positive reviews if the management in place is efficient. A well-run hotel is easy to identify from the moment guests arrive. Front desk clerks are dressed in a proper uniform, ready to greet guests with a friendly smile. Rooms are immaculately maintained, and all facilities are well stocked. If guests have a need, the staff helps resolve it promptly.

Poor management is just as easy to spot. The front desk is disorganized, and rooms are not ready on time. The lobby is in disarray, and guests have to struggle to get the help they need during their stay. Even if the facilities are updated, poor management can sour any guest on the travel experience and lead to pervasive negative feedback.

Hiring a consulting professional

It can be difficult to be appropriately critical of one’s own hotel. However, if reviews are consistently negative, it may be time to think about hiring professional help with a hotel management consulting company. These companies, such as Westin Hospitality Group, look at a hotel objectively. After analyzing the hotel, consultants come up with a plan to fix the problems. With a hotel management consulting company, struggling hotels can take steps to save the property, dramatically turning persistent losses into steady profits.

Why choose Westin Hospitality Consultant?

The decision to hire a hotel consultant can be difficult and should never be taken lightly. It is important to know what to look for in a good hotel management consultant. This will include the consultant’s competency, cost and solutions.

Qualification of a hotel consultant

As with any hire, it is essential to thoroughly assess the resume of any hotel consultant. Look at the history and verify important facts independently. Ask for a list of past and current clients, and carefully assess any success rates or other performance statistics that may be provided.

Then, consider references. Talk first hand to previous clients to get a better sense of the style and effectiveness of the consultant in the field. If possible, find clients not provided on the reference list for a broader view of the consultant’s work.

Lastly, conduct a personal interview with the hotel consultant. Make sure to spend enough time with the consultant to assess all aspects of his or her work style. Ask questions, and listen to the consultant’s ideas for the hotel. Be sure the ideas make sense and that the consultant’s style is compatible with the hotel culture.

Saving money with a consultant professional

Hotel consultants cost money. Most hotels need a consultant because of flagging profits, so the idea of spending more money can be hard to swallow. However, the critical consideration is not so much how much the consultant will cost but how much he or she will save over time. Hotel consultants improve the overall efficiency of the property. Hotels hire consultants to appeal to more guests and boost profits. If the hotel management consultant is able to do this, then the fee is worthwhile. Therefore, always look at the fee in juxtaposition to the projected profits.


Hotel consultants make big promises about profits and savings, but it is their practical plan of attack that matters most. After an initial assessment, the hotel management consultant should be able to provide a detailed list of improvements to implement. Always assess this list in order to see if the consultant has a strong sense of direction.

Some examples may be:

Cosmetic changes
Repair work
Staff training
Data collection
Streamlining check-in
Revitalizing advertising
Renovations or additions
Sales and marketing
Competition analysis
Plans for expansion
Staff unity